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About Us — Pathr.ai

Thoughts on the future of spatial intelligence and analytics in physical spaces, from the people creating it

4 min readJun 28, 2021

Our Bio

We are the people behind Pathr.ai (pronounced as path-er ey-ai). Founded in January 2019, Pathr.ai is a cutting-edge Spatial Intelligence startup that uses AI and Machine Learning to analyze human behavior in brick and mortar spaces like retail stores, office buildings, and shopping malls.

Think of us as web analytics for the physical world — that’s impressions, visits, journeys, referring domains, based on live interactions as they happen IRL (in real life) and based on human behavior.

We are primarily based in Silicon Valley, but are also a globally distributed team (trying to figure out this new WFH and hybrid location environment).

We’re getting there, one thing that’s helping us is new WFH traditions, like starting out our All Company meetings with a walk-up song and jamming to it together.

This is us jamming to John’s (our VP of Sales) walk-up song before presenting

Our Background

Our story dates back to 2009, when our fearless leader and CEO, George Shaw, along with his colleagues at the MIT Media Lab created Spatial Intelligence as part of the Human Speechome Project (presented at TED Talk, “The Birth of a Word”).

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Our journey to Pathr.ai and onto delivering the world’s first real-time spatial intelligence platform

Then, in 2010, George and our Advisor Ken Jackowitz first adapted Spatial Intelligence for industry to meet Bank of America’s business needs as part of MIT’s Center for Future Banking.

In 2011, George and his team brought Spatial lntelligence to retail while he was VP of R&D at analytics powerhouse RetailNext. In 2015, Silicon Valley startup AltSchool applied Spatial Intelligence to classroom education with George as their head of R&D. Later in 2017, with George as Head of Data Science, Second Spectrum used Spatial lntelligence to revolutionize the way NBA players and fans enjoy the game of basketball.

Now back to us, in 2019, founded by the inventor of Spatial Intelligence, Pathr.ai is the world’s first real-time Spatial Intelligence platform.

Let’s break that sentence that a bit:

  • Real-time: We are able to provide business insights as the live interactions happen, in real-time.
  • Spatial Intelligence: That’s our ability to understand behavior based on how people move and interact in physical spaces.
  • Platform: Our solutions are developed as an end-to-end platform. We go from bits of information from existing infrastructure, like cameras, to business insights served up on a dashboard.

We are passionate about helping drive business outcomes using our technology. In fact, we’ve already been able to help our customers in Retail, Groceries, Commercial Real Estate and Malls understand:

  • Is our store design effective? (High-end Luxury Brand)
  • How do I best set my lease rates for these areas? (Mall Operator)
  • What do customers do after they make a return? (Department Store)
  • Are our checkouts operating efficiently? (Supermarket Group)

This is all the while preserving privacy and data anonymity in the analytics we provide, which means we’re able to provide unbiased insights to our customers and protect people’s privacy.

We look forward to driving more data-informed business decisions and sharing those insights and stories here!

If you’re interested in seeing a demo on how Pathr.ai can help your business, feel free to schedule a demo here.

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Our Values

  • We are honest: If things aren’t working, especially when it comes to matters that impact our customers, we are going to be honest about and move forward with the truth.
  • We are humble: We recognize that we’re not going to know everything. We are humble enough to recognize when we are wrong and learn.
  • We are hungry: We have high ambitions and envision a world where analytics in physical spaces becomes the norm, and we are confident we’re the team to deliver the world’s first spatial intelligence platform. As individuals, we are always looking for opportunities to better ourselves.

TL;DR

  • Born in 2019, we are a fast-growing AI startup aiming to revolutionize AI and analytics in physical spaces
  • We are making this notion of “Spatial Intelligence” a thing — that means the ability to understand human behavior in physical spaces, in real-time and apply it to the real world
  • As a company and as individuals, we are honest, humble, and hungry

You can tune in to our posts here to learn more about trends we’re seeing, our journey in building Pathr.ai, and cool insights around the markets we serve.

If you’re interested in seeing a demo on how Pathr.ai can help your business, feel free to schedule a demo. We’re excited to meet you! 👋

And if you’re feeling generous, don’t forget to share this post on your social channels. See you next post!

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Pathr.ai
Pathr.ai

Written by Pathr.ai

Algorithm-based intelligence and actionable insights that can help guide the live interactions that matter most to your business, as they take place.

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